Many people buy printing software for the features. Turns out, it was function that they truly needed. It’s not a hard to see how this could be overlooked. Without the rigours of
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In the branding space, there are two realities. The first consists of market demographics, media calculations and frightening rules of thumb to guide brand owners in their strategic and spending decisions. The
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New competition, information overload and a variety of new advertising delivery are increasing the challenges to engage customers through direct mail. But with improvements in printing and technology, along with good old
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We are all very busy. We could keep just “doing” all day every day. We often think that as long as we keep “doing” everything will be alright. There’s a real problem with this
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Those five words used to sit at the bottom of my e-mails. They got so much mention from people that I thought to myself, That would make a great T-shirt! I eventually
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